{"id":55,"date":"2016-06-11T17:13:02","date_gmt":"2016-06-11T17:13:02","guid":{"rendered":"http:\/\/mcnestryinnovation.co.uk\/?page_id=55"},"modified":"2017-01-13T15:11:26","modified_gmt":"2017-01-13T14:11:26","slug":"page5-2","status":"publish","type":"page","link":"https:\/\/mcnestryinnovation.co.uk\/?page_id=55","title":{"rendered":"What We Do"},"content":{"rendered":"<h2><em><img loading=\"lazy\" decoding=\"async\" class=\"size-medium wp-image-181 alignright\" src=\"http:\/\/mcnestryinnovation.co.uk\/wp-content\/uploads\/2016\/07\/cropped-cropped-McNestry20Innovation-300x97.png\" alt=\"cropped-cropped-McNestry20Innovation.png\" width=\"300\" height=\"97\" srcset=\"https:\/\/mcnestryinnovation.co.uk\/wp-content\/uploads\/2016\/07\/cropped-cropped-McNestry20Innovation-300x97.png 300w, https:\/\/mcnestryinnovation.co.uk\/wp-content\/uploads\/2016\/07\/cropped-cropped-McNestry20Innovation-1024x332.png 1024w, https:\/\/mcnestryinnovation.co.uk\/wp-content\/uploads\/2016\/07\/cropped-cropped-McNestry20Innovation.png 1500w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/em><\/h2>\n<h2><\/h2>\n<h3><em>Our Design Values;<\/em><\/h3>\n<ul>\n<li><em><strong>Design Elegance:\u00a0\u00a0<\/strong>\u00a0 \u00a0\u00a0<\/em><em style=\"line-height: 1.5;\">Showing \u2018unusual effectiveness and simplicity\u00a0\u2019\u00a0 (Wikipedia definition)<\/em><\/li>\n<li><em><strong>Doing more with less:<\/strong>\u00a0 \u00a0 \u00a0<\/em><em>\u00a0&#8216;G<\/em><em>reater functionality using less material, fewer parts\u00a0&amp; less energy&#8217;<\/em><\/li>\n<li><em><strong>High product reliability and long life:<\/strong><\/em><em>\u00a0 \u00a0 \u00a0\u00a0<\/em><em>&#8216;Maximising useful life while minimizing environmental impact&#8217;<\/em><\/li>\n<li><em><strong>Design for profit:<\/strong><\/em><em>\u00a0 \u00a0 \u00a0 &#8216;<\/em><em>A successful product without a healthy profit margin is a failure&#8217;<\/em><\/li>\n<li><em><strong>Innovation as standard:\u00a0<\/strong>\u00a0 \u00a0 <\/em><em>&#8216;If you\u2019re really solving a problem the solution is going to be innovative&#8217;<\/em><\/li>\n<\/ul>\n<p><em>\u00a0<\/em><\/p>\n<h3><em>Our Capabilities Include;<\/em><\/h3>\n<ul>\n<li><strong><i><em>Precision, mechanical design.<\/em><\/i><\/strong><\/li>\n<li><strong><em>Joined up electro-mechanical product design<\/em><\/strong><\/li>\n<li><strong><em>Agile development,\u00a0fast iteration, in house rapid prototyping.<\/em><\/strong><\/li>\n<li><strong><em>Professional, tenacious approach to meeting the\u00a0design objectives<\/em><\/strong><\/li>\n<li><em><strong>Design for certification, safety &amp; EMC compatibilty<\/strong><\/em><\/li>\n<li><strong><em>Extensive IP experience<\/em><\/strong><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Our Design Values; Design Elegance:\u00a0\u00a0\u00a0 \u00a0\u00a0Showing \u2018unusual effectiveness and simplicity\u00a0\u2019\u00a0 (Wikipedia definition) Doing more with less:\u00a0 \u00a0 \u00a0\u00a0&#8216;Greater functionality using less material, [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":2,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-55","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/55","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=55"}],"version-history":[{"count":46,"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/55\/revisions"}],"predecessor-version":[{"id":418,"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=\/wp\/v2\/pages\/55\/revisions\/418"}],"wp:attachment":[{"href":"https:\/\/mcnestryinnovation.co.uk\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=55"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}